Admirers of Taylor Swift’s game-day style can now recreate one of her best looks! The Kansas City Chiefs varsity jacket the singer, 34, rocked at the NFL team’s New Year’s Eve game (which her boyfriend, Chiefs tight end Travis Kelce, also owns) is available to purchase — and it’s currently on sale!
Jeff Hamilton, the celebrity jacket designer behind the wool and leather coat, partnered with self-described “Taylor Swift News reporter” Olivia Levin to sell the jacket for 15% off on Saturday. Normally available for $850 on Jeff Hamilton’s website, the designer jacket is on sale for $722.50 with the discount code “TAYTAY” on Saturday, according to a joint post shared by Levin and the designer.
From the sleeve details and monochrome colorway to the embroidered Chiefs logos on the front and back, the jacket is identical to the one Swift sported to cheer the Chiefs to victory — save for the small “Tay-Tay” embroidered on one of the singer’s pockets. Underneath the custom coat, the pop star wore an all-black fit, a fitted shirt, boyfriend jeans, stiletto boots and a belt with gold detailing.
She also rocked her signature fringe and red lip, but added a small braid to her hair for the Dec. 31 game. After the Chiefs’ New Year’s Eve win, Kelce, 34, hyped up his girlfriend’s look in the comments section of a post Hamilton shared to highlight the jacket. Alongside a video and several photos of Swift rocking the leather outerwear — as well as a few side-by-sides of Kelce in his matching coat — the designer wrote, “Taylor Swift wearing a Jeff Hamilton off white Wool & Leather Kansas City Chiefs jacket for the victory of the @chiefs vs the @bengals today.”
Kelce acknowledged the post with a like and several emojis, writing, “🔥🔥 Swift’s stylish jacket look came on the heels of several other show-stealing looks she has debuted in Kelce’s suite throughout the Chiefs’ regular season. From her Arrowhead Stadium debut ensemble in September 2023 to her Christmas Day ‘fit — which was complete with Santa hat decorated with “87,” Kelce’s number — the hitmaker’s game-day attire never goes out of style.
And, when he isn’t rocking his Chiefs-red uniform, Kelce is also a bold dresser. During his October 2023 interview with WSJ Magazine, the NFL star admitted to being a style-obsessed “impulse shopper” — and acknowledged that not everyone will be a fan of his fashion taste. “Obviously, not every look is for everybody,” Kelce told the magazine. “I’m not going to be offended if somebody says I look like a clown if I got a fun hat on and some wacky jeans. It is what it is, I’m gonna have fun with it.” “For the most part, I do it to put a smile on somebody’s face,” he added.
